Dentsu Aegis Network and our responsibility
Dentsu Aegis Network has economic, social and environmental impacts beyond its core business. We use the term Corporate Social Responsibility (“CSR”) to describe these impacts, their associated risks and opportunities, and the stakeholders involved.
One major initiative that was instigated from Asia Pacific but now happens across the world is One Day for Change. On one day everyone across Asia Pacific was encouraged to give their time, on the same day, to support a cause or a charity. All the agencies in each country came together to support each other as they supported the community.
One Day for Change is just one example of our CSR efforts. We have developed an ambitious CSR strategy that reflects our material impacts, responds to the biggest challenges facing our people and industry, and addresses the issues we’re concerned about.
Nick Waters, CEO Dentsu Aegis Network Asia Pacific